goodwill

[goodwill]

(accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets)

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Noun
a disposition to kindness and compassion; benign good will; "the victor''s grace in treating the vanquished"

Noun
the friendly hope that something will succeed

Noun
(accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets)


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Usage Examples

The Senate is a place filled with goodwill and good intentions, and if the road to hell is paved with them, then it's a pretty good detour.

Eating is not merely a material pleasure. Eating well gives a spectacular joy to life and contributes immensely to goodwill and happy companionship. It is of great importance to the morale.

Bloody Christmas, here again, let us raise a loving cup, peace on earth, goodwill to men, and make them do the washing up.

Misspelled Form

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Other Usage Examples

I just believe in the goodwill of people, the power of people to do something positive.

We have been given the trust and goodwill of New Zealanders. I do not take that trust for granted, and I never will.

We do not trust the goodwill of the U.S. They have cut the ties.

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